The whole Windows 11 mess might sort itself out over the coming months, but this amount of confusion so early on won't instill confidence in those who have invested in Windows hardware. That's what a large and carefully managed ecosystem can do.Īnd that's a good reason to keep the ecosystem as big as possible. Last quarter alone, Apple pulled in a hefty $16.9 billion from services alone. Shrinking the ecosystem shrinks that ecosystem. Every time you buy an app, a movie or music, or pay for iCloud, Apple is making money. Sure, Microsoft could try to sell people an upgrade, but those days are pretty much over.Īs for Apple, that company has been busy monetizing the ecosystem. So, it's worse than free work it's work that actively harms Microsoft's bottom line. Microsoft only sees the dollars come in when you buy a new PC. There's a crucial difference between the way Microsoft and Apple work.įor Microsoft, there's no incentive to get your Windows 10 PC running Windows 11. There's a loophole for 'unsupported' hardware.
The company has added a couple of new CPUs.